Live FBA inventory
Available, inbound and reserved units, refreshed automatically.
Inventory Sync +Amazon Seller inventory base
Amazon Seller to Airtable, a reorder point calculated from real inventory and a real lead time.
A flat spreadsheet can show what's in stock. It can't cleanly show that one SKU has two suppliers with different lead times, or turn sales velocity into an actual days-until-stockout number. We build that as a real Airtable base — Products linked to Suppliers, stock linked to lead time — so a reorder point means something.
View Pricing
From $400, paid once. No per-seat automation bill.
The essentials before the base itself
- Real FBA inventory Available, inbound and reserved
- A private SP-API credential Never a shared, public app
- Linked, not flat Products, suppliers and orders connected
- Built inside your workspace No login somewhere else to check
- From $400 one-off price
01 · the reorder point nobody's actually calculating
A flat spreadsheet can show stock. It can't show when to reorder.
Current inventory is easy to see. What's actually hard is turning that into a real answer — combining how fast a SKU sells with how long a supplier takes to deliver more of it, which live in two completely different places until something connects them.
- Stock level and lead time live in different places
- A backup supplier means duplicating the whole row
- Reorder timing comes down to who remembers what
- Stock, velocity and lead time in one linked record
- A backup supplier is a second linked record, not a copy
- A real days-to-stockout figure, not a guess
02 · how it works
What actually populates the base
A scoped Selling Partner API credential reads inventory and order history on a schedule, and every figure that lands in Airtable traces back to a real Amazon number, never a manual entry someone forgot to update.
- 01
We map your real supplier relationships
Which SKUs have one supplier, which have a backup, and what each one's actual lead time runs, before any table gets built.
- 02
The linked tables get built around it
Products, Suppliers and, if your package covers it, Purchase Orders, connected the way your real sourcing actually works.
- 03
We run it against your real catalog first
Every active SKU populates before you see the base live, so the reorder figures are already trustworthy on day one.
03 · what shows up in the base
A base worth actually trusting for reorder timing
Whoever manages sourcing gets the real answer sitting there already, not a spreadsheet they'd have to cross-reference against a separate supplier list.
A single product record: the supplier it's linked to, how fast it's selling, and how many days remain.
A real days-to-stockout figure
Velocity and lead time combined into a number worth acting on.
Reorder Point Tracker +A linked Suppliers table
Lead time and contact details, connected directly to the product.
Reorder Point Tracker +Backup suppliers
A second linked supplier record, not a duplicated row.
Full Supplier BaseA Purchase Orders table
Every order placed, linked to both the product and the supplier.
Full Supplier BaseA kanban reorder view
See what needs ordering at a glance, sorted by urgency.
Full Supplier Base04 · who it's for
For teams juggling more suppliers than one spreadsheet tab can hold
Each role below is trying to answer a version of the same question: what needs ordering, and when. This gives all of them the same reliable number.
Owners managing sourcing directly
"I check three tabs and my memory to know what to reorder."
Now one linked record tells the whole story, updated automatically.
Ops managers running the reorder process
"Backup suppliers live in a separate sheet I sometimes forget to check."
The backup is linked right on the same product record.
Finance tracking purchase orders
"I can't easily see which supplier we've actually paid the most this quarter."
Linked purchase orders make that a filter, not a research project.
Multi-brand sellers with wide catalogs
"We're past the point where a flat spreadsheet holds together."
A relational base scales with the catalog instead of buckling under it.
Priced by how much the base actually calculates
Pick a package, then decide how relational it gets
Inventory Sync, Reorder Point Tracker or Full Supplier Base as your starting point, then how many suppliers per product and how linked the tables should be. From $400, one payment.
View Pricing
- No monthly bill once it's handed over
- Anywhere from 4 to 14 days, by scope
- The larger packages carry more revision rounds
05 · compare your options
A flat spreadsheet, Zapier, or a base that actually links suppliers to stock?
Two of these can hold numbers. Only one of them connects the numbers to each other the way an actual reorder decision needs.
| Side by side | A flat spreadsheet | Zapier or Make | BoldBellows |
|---|---|---|---|
| Links a product to its supplier's lead time | Only through fragile lookup formulas | No native concept of a relational link | A real linked record, built for it |
| Handles a backup supplier cleanly | Means duplicating the whole row | Same limitation, just automated | A second linked record, nothing duplicated |
| Effort as SKU count climbs | Costs nothing, trust erodes fast | Bills scale up right alongside it | Paid once, from $400, done |
| Who maintains the structure | You, until a formula breaks quietly | Whoever built the zap, if it's still around | Documented, and entirely your own |
A sudden spike that skews the velocity figure
A single viral day or a bulk order can make a rolling average look like the new normal, pointing to a reorder that isn't actually needed yet.
The velocity calculation weighs a longer window by default, so one unusual day doesn't swing the whole reorder decision.
A supplier's lead time that's quietly gotten longer
A lead time entered once and never revisited can leave a reorder point calculated against numbers that stopped being true months ago.
Lead time lives on its own linked record, so updating it once fixes every product tied to that supplier at the same time.
Pricing
Build your Amazon Seller to Airtable price
Pick a package, answer three short questions about what gets tracked, how many suppliers per product, and how the base is structured, and your price and go-live date move as you choose.
06 · process & getting started
From raw inventory data to a base you can actually plan around
Five stages sit between a sourcing conversation and a working base, and we carry nearly all of them. You describe how your suppliers actually work, connect two accounts, and check figures built from your real catalog before it goes live.
- Step 01
We learn your actual sourcing setup
Which SKUs have a backup supplier, what a realistic lead time looks like, and how you already think about reorder timing.
- Step 02
Two accounts, one sitting
You generate the scoped SP-API credential, we get editor access to the Airtable base, both handled on the same call.
- Step 03
The linked tables take shape
Products, Suppliers and whatever else your package covers get built and connected around your real sourcing structure.
- Step 04
Your real catalog fills the base first
Every active SKU populates with real inventory and velocity before you see anything live, so the numbers already check out.
- Step 05
The structure gets explained, then we're out
A reference guide walks through every field and link, and the numbers keep refreshing on their own long after handover.
Turnaround by package
Turnaround begins the moment both logins land in our hands. Paying for a faster tier at checkout is the lever that actually shortens it.
- Inventory Sync
- 4 to 7 business days
- Reorder Point Tracker
- 7 to 10 days
- Full Supplier Base
- 10 to 14 days
Your side of it
Seller Central admin access
Enough to generate the scoped credential, walked through live if you'd like.
Editor access to your Airtable workspace
Enough for us to build the tables and set up the automation.
A rough supplier and lead-time list
Even an informal one is enough for us to shape the Suppliers table around.
Whatever tracking you already run
It stays exactly as it is while this gets proven alongside it.
07 · security and ownership
The connection reads inventory. It never touches your listings.
Nothing about how your Amazon listings or pricing work changes because this is live. It reads what's needed to calculate a reorder figure, and that's the extent of what it touches.
Scoped to inventory and order data
Editing a listing or changing a price simply isn't something this credential is able to do.
No buyer data enters this base at all
Nothing here reads or stores anything about who bought what. It's inventory and supplier data, full stop.
Updates only reach the base you named
Nothing writes anywhere outside the workspace we agreed on during setup.
Disconnect it and the numbers just stop refreshing
Revoke either credential and the base freezes exactly where it was, nothing lost.
We hold no separate copy of your inventory
Each refresh reads, updates the base, and moves on, without a duplicate record kept anywhere else.
The base is just your own Airtable workspace
Nothing is licensed back to you. Once it's built, every table is ordinary configuration you already own.
08 · verified reviews
What BoldBellows clients say
Verified reviews from business owners who use BoldBellows automations every day, across operations, support, sales and reporting, on the Amazon Seller to Airtable route.
AI HR & Recruitment Automation
Our HR team was drowning in applications. BoldBellows automated screening, skills-based filtering and interview scheduling.
It saves us hours every week and means we only interview qualified people. Hiring is now faster, better organized and more professional.
AI Lead Qualification & Sales Automation
Our sales team wasted hours chasing cold leads. BoldBellows built an AI lead-scoring system that reads behavior, email engagement and buying signals.
It filters out weak leads and sends personalized follow-ups automatically, so our team only talks to people who are ready to buy. Conversions rose 40% in the first month. It paid for itself straight away.
AI E-commerce Listings Automation
BoldBellows automated our product listings. The AI writes descriptions, organizes photos and publishes listings across several marketplaces.
It even answers customer questions instantly. Our store looks more professional and sales have noticeably increased.
AI Workflow Automation for Agencies
Running a digital agency with many clients was overwhelming. BoldBellows built one automation dashboard that tracks tasks, sends updates and creates client reports automatically.
Clients love the transparency and we love the time we get back. Productivity is up, and project delays have dropped to almost zero.
AI CRM Automation
Our CRM was barely used because updating it by hand was tedious. BoldBellows automated data entry, tagging, segmentation and follow-ups.
Now the CRM is always up to date and our campaigns are far more accurate. It improved our whole sales pipeline.
AI Chatbot & Customer Support
BoldBellows built an AI support chatbot for our online boutique, and it has changed how we run the business. We used to have two full-time staff answering the same questions all day. Now the AI handles order tracking, product recommendations and even refund requests on its own.
What surprised me most is how natural it sounds. Customers compliment the ‘agent’ without realizing it’s AI. Our support workload dropped by 75% and customer satisfaction went up dramatically.
AI Document & Contract Automation
Onboarding was slow because we wrote every contract by hand. BoldBellows automated the lot: contracts, welcome emails and client setup.
What took 48 hours now takes under 10 minutes, and clients regularly tell us how professional it feels.
AI Translation & Localisation
When we expanded abroad we needed fast, accurate translations. BoldBellows built an AI translation system that turns our content into several languages instantly.
The translations read naturally and suit each culture. We now serve customers in five new countries without hiring translators. BoldBellows helped us go global.
AI Accounting & Invoice Automation
BoldBellows automated our whole invoicing process: creating invoices, sending reminders and tracking payments.
Late payments dropped sharply, and our accounting team finally has time for strategy instead of repetitive admin. Worth every penny.
AI Content & Social Media Automation
Our marketing agency couldn’t keep up with content. BoldBellows set up an AI content engine that writes blog posts and captions and even designs our social media creatives.
It spots trends and suggests topics for us, so we stay ahead of competitors. We now produce three times the content with the same team, and engagement has soared. They didn’t just automate our workflow, they lifted our whole brand.
AI Video & Voice Automation
We publish product videos every week, and BoldBellows introduced us to AI video automation. The system writes the script, voices it and produces the finished video in minutes.
The quality is remarkable: professional voiceovers, clean visuals and smooth editing. Production time went from three days to under 30 minutes, and we scaled our video marketing without adding cost.
AI Email & Smart Inbox Management
Our inbox used to be chaos. BoldBellows built an AI email system that sorts messages, drafts replies and flags anything urgent.
It learns how we write and gets better every week. We reply faster and no longer miss important messages. It feels like having a personal assistant working around the clock.
AI Booking & Scheduling Automation
Our coaching business needed a better way to schedule. BoldBellows automated all of it: bookings, reminders, cancellations and follow-ups.
No-shows fell by 60% and clients enjoy how smooth it is. It feels personal, not robotic. One of the best upgrades we’ve made.
AI Data Entry & Reporting Automation
We used to spend hours collecting data and building weekly reports by hand. BoldBellows automated all of it.
The reports are clean, visual and easy to read, and our managers rely on them for quick decisions. Human error is gone and our numbers are more accurate across the board.
AI Customer Journey Automation
We wanted a smoother path from first contact to purchase. BoldBellows built an AI system that guides each customer there automatically.
It sends personalized messages, recommends products and follows up at just the right moment. Customer retention has improved dramatically.
AI Social Comment & DM Automation
We get thousands of comments and messages every week. BoldBellows built an AI system that replies instantly, filters spam and surfaces the important ones.
Engagement is up and our page looks active around the clock. It’s like having a full social media team that never stops.
AI Voice Assistant
BoldBellows built a custom AI voice assistant for our customer hotline. It answers questions, books appointments and handles simple requests.
Customers love how fast it is, and our call-centre workload dropped dramatically. One of the smartest upgrades we’ve made.
AI Automation Partner
BoldBellows is hands-down the best AI automation partner we’ve worked with. Their systems are fast, reliable and built around how our business actually works.
Every automation they’ve delivered, from customer service to content, runs flawlessly. We’ve saved time, cut costs and grown faster than we expected.
09 · questions
What sellers ask before trusting a reorder number
Gathered from actual sourcing calls that led to past builds going live. Anything unique to your own supplier network is worth raising in a quote request.
How does the days-to-stockout figure actually get calculated?
Current available inventory divided by a rolling sales velocity gives a raw runway, and the reorder point subtracts the linked supplier's lead time from that, so it flags when there's still enough time to act.
What happens if a supplier's lead time changes?
Update it once on the Supplier record, and every product linked to that supplier recalculates immediately. Nothing needs updating row by row.
Can we track more than one supplier for the same product?
Yes, with the backup-supplier option. Each one is its own linked record with its own lead time, not a duplicated product row.
Why not just build this in Zapier or Make?
Moving a number between two apps is easy enough, but neither has a native concept of linking a product to a supplier record the way Airtable actually works, so you'd end up faking the relationship anyway, on top of billing that climbs with your SKU count. We build the real structure once instead.
We sell across more marketplaces than one package assumes. What then?
The multi-marketplace extra tracks each one's stock separately inside the same base, or it moves to a custom quote if your footprint goes well beyond that.
Is there anything ongoing to pay once this is built?
No. The credential only reads, nothing sits stored between refreshes, and the price you pay up front is the only bill you'll see.
What if Amazon or Airtable changes an API this depends on?
A stalled refresh is usually the first symptom, catchable within a day or two of watching the log. Add aftercare and repairing whatever it touches is covered for the next 90 days, no second invoice.
Stop guessing when a SKU is about to run out
Let a real linked base tell you exactly when to reorder
Build your price below, or describe a bundle-composition tracker, a multi-brand supplier network, or a base structure these three packages don't name. From $400, one payment, nothing added to the bill afterward.
Running a sourcing setup these packages don't quite capture? Send the details over and we'll come back with a real number for the base you actually need. It is also the answer to sync amazon seller orders to airtable, amazon seller airtable integration and amazon seller airtable database sync.