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Transactional email, hooked into your store

WooCommerce to email, the second an order moves.

We hook WooCommerce to email for you, so a paid order sends a branded confirmation, a completed status sends a shipping notice, and a big order or a refund pings your own inbox. Every message leaves from your own address the instant the order event fires, not from a rented marketing tool. No monthly platform, no per-contact bill, and each email is fired against real orders in your own database before a buyer can see it.

View Pricing

From $445, paid once. No monthly subscription.

WooCommerce to email automation by BoldBellows: an order confirmation email composed from a paid WooCommerce order and sent from the store's own domain

The promises behind every email we build

  • Leaves your domain not a rented tool
  • Read-only API keys write nothing back
  • SPF and DKIM so mail reaches the inbox
  • Fired against real orders in your database
  • From $445 one-off price

01 · the email you keep meaning to fix with WooCommerce to Email

Still sending WooCommerce's plain email, or paying a platform you never wanted?

Out of the box you get two roads: WooCommerce's stock notifications, which are basic and fiddly to style, or a marketing platform with a monthly bill by contact count. Here is what shifts when a proper woocommerce email automation sends the right message on the right order event instead.

wordpress@yoursitegeneric, off-brand Platform invoice$249.00 / monthpriced by contactsfor plain send MON 8:47$640 order,no alert
Before Stock templates or a monthly bill
  • One stock notification per status, hard to bend
  • A marketing subscription you never asked for
  • Nothing pings you when an order needs a human
Fromhello@yourstore.com Thanks, Maya — order #1188 confirmed 2 items · $58.00 · shipping to Leeds sent from your domain Alert to owner: $640 order needs a look
After The right email, on the right event with WooCommerce to Email
  • A branded woocommerce confirmation email from you
  • Internal alerts land in your own inbox for WooCommerce to Email
  • Paid once, with no per-contact bill for WooCommerce to Email

02 · the send pipeline, step by step with WooCommerce to Email

How our WooCommerce email automation fires, step by step

A WooCommerce order event is the trigger, your template is the message, and your own send layer delivers it. You install no marketing suite and learn no new tool. We build the pipeline, fire it against real orders, and hand it over running on your site.

processing completed refund low stock A WooCommerce event read-only API keys Template picked and filled your words, the order's details Fromhello@yourstore.com Order #1188 confirmed Ships in 1 to 2 days delivered to inbox SPF · DKIM aligned Sent from your domain your SMTP or a send service Fired 1 sec ago trigger no dupes from you A WooCommerce event read-only API keys processing refund low stock Template filled your words Sent from your domain Fromhello@yourstore.com Order #1188 confirmed delivered to inbox trigger from you
  1. 01

    An order event becomes a trigger

    A status change to processing or completed, a refund, or a stock drop. We listen through WooCommerce order hooks and webhooks, so a woocommerce customers email trigger is as dependable as the order status itself.

  2. 02

    Your template fills itself

    The matching message is picked and the order's real details drop in: name, line items, totals, tracking. That covers a plain woocommerce orders email notification or a full branded design.

  3. 03

    It leaves from your domain

    The email goes out through your own SMTP or a send service, checked so it lands in the inbox. Every woocommerce notification email is fired against real orders before handover.

03 · every email your store can send with WooCommerce to Email

The WooCommerce messages we can wire, from buyer confirmations to staff alerts

Not a mail blast. Each one is a single message tied to a single order event, written for whoever reads it. Pick the ones your store needs and we build them around your WooCommerce statuses.

Sentfrom hello@yourstore.com ToEmailTriggerStatus buyerOrder confirmationprocessingsent buyerShipping noticecompletedsent buyerReview request+7 daysqueued teamRefund raisedrefundedalert teamHigh-value ordertotal > $500alert Buyer emails Staff alerts Auto-replies Send health

One WooCommerce row per message, split into what a buyer receives and what your team receives. A refund and a high-value order raise a woocommerce email alert setup to your own inbox, never to the customer.

Order confirmation

Your branded woocommerce confirmation email, built from the real order and sent the instant it reaches processing.

Signal +

Shipping and completed

Processing and completed notices, each tied to the real WooCommerce status so nothing fires early.

Signal +

Stock running low

An auto email from woocommerce product to your team the moment a product or variation drops below the level you set.

Dispatch +

Refund and high-value alerts

On this WooCommerce to Email route, an internal ping when a refund is raised or a big order lands, so the right person sees it fast.

Dispatch +

Back in stock

A notify-me capture, then the email that reaches a buyer the moment the product they wanted is back in stock.

Signal Room

Review request

A message timed a set number of days after the order completes, in your voice, asking the buyer for a review.

Signal Room

Auto-reply and send health

A woocommerce auto reply email for common questions, plus a health note if a send ever fails.

Signal Room
Sent1,204 Delivered99.4% Alerts18 Emails sent by day this week MonTueWedThuFriSatSun
  • Every message in your own voice

    Subject, tone and footer written to match your brand, not a generic WooCommerce shell.

  • Sent once, never twice

    Each event is de-duplicated on its WooCommerce order id, so a re-saved order never emails a buyer again.

  • Built to reach the inbox

    SPF, DKIM and a verified domain so your emails clear filters instead of the spam folder, on the WooCommerce to Email route.

  • A note if a send fails

    If a message cannot go out, you hear about it, so a broken send never sits unnoticed on your site.

04 · who this email build suits

Made for owners who want good email without the platform

Small and growing WooCommerce stores that need reliable, branded messages on real order events, and would rather pay once than rent a marketing suite by contact count.

Owners on stock notifications

"Our confirmation email looks like every other WooCommerce store."

A branded order and shipping email in your voice, leaving from your own address.

Stores dropping a platform

"We pay a monthly bill just to send order emails." for WooCommerce to Email

The same messages, built once, with no per-contact subscription to keep alive.

Busy operators

"A big order or a refund slips past me." for WooCommerce to Email

An internal alert to your inbox the moment an order event needs a human.

Support-light teams

"The same questions come in after every WooCommerce order."

A woocommerce custom email response that answers the common ones before they ask.

Every price is right here on the Email page

Price your email build while you read this

Choose Signal, Dispatch or Signal Room, work through four short questions, and the running total and go-live date shift with each answer. From $445, one payment.

View Pricing
  • No monthly subscription
  • Most email builds land in 5 to 19 working days with WooCommerce to Email
  • Between two and four revision rounds baked in for WooCommerce to Email

05 · four ways to send

WooCommerce to email: stock notifications, Zapier, a marketing platform, or done for you?

There are four common ways to get custom emails out of WooCommerce. Here is how they stack up on the things that decide whether the right message reaches the right person.

Comparison of WooCommerce's stock notifications, Zapier or Make, a marketing platform, and a BoldBellows build for sending custom transactional and alert email from WooCommerce
What mattersStock notificationsZapier or MakeMarketing platformBoldBellows
Sent from your own domainYour host's mailerIf you wire it upYes, on their infraYour SMTP or send service
Custom message per eventOne per status, template filesBasic, you build itYesAny event, your words
Internal staff alertsOnly a new-order emailWith workNot its jobRefund, high-value, low stock
Cost as you growFree, but limitedTask-based monthly billPriced by contact countOne-off, from $445
Fired against real ordersUp to youNoYou set it upEvery email, before handover
Who owns itYou, in WordPressLives in their accountThe vendorYou, on your own site and domain

Transactional, not marketing

A marketing platform bills you monthly by contact for a job you do not need it for.

This is plain order and alert email, built once and sent from your own address, in the WooCommerce to Email route.

No task meter

A woocommerce to email zapier chain can burn a task on every order and edit.

Our pipeline runs on your own send layer, where a normal store's volume costs little or nothing.

Nothing fires twice or early

A naive setup double-sends on a re-saved order, or emails "completed" on a part-shipped order.

We de-duplicate on the WooCommerce order id and gate each email on the real status and amount.

Pricing

Build your WooCommerce to email price

Choose a package, answer four short questions about the emails you want, and both the price and the go-live date shift as you go. Nothing gets added unless you switch it on.


Choose your packageRequired

The three tiers climb from the must-have buyer emails up to a full transactional and alert suite for your store.

The buyer emails your store cannot do without, rebuilt to leave from your own address.

  • Your order confirmation and shipping notice, redrawn as branded emails from your own domain
  • Fired off your WooCommerce order-status changes, with a guard so nothing sends twice
  • Wired to your own SMTP, or a sending service we connect on your behalf
  • Totals and dates shown in your store's currency and WordPress time zone
  • Each message fired against real orders from your database before you go live
  • Premium handover notes (PDF) covering every trigger, template and setting
  • Two rounds of changes once you have seen the first emails arrive

The buyer set, plus the internal alerts that keep your team a step ahead.

  • Everything in the Signal package
  • Internal staff alerts for high-value orders and refunds, to any inbox you name
  • A low-stock alert to your team when a product or variation drops below the level you set
  • Completed and processing notices to buyers, tied to the real WooCommerce status change
  • A shared HTML shell so every message carries your logo, colours and footer
  • Premium handover notes (PDF) covering each alert rule and who it reaches
  • Three rounds of changes once it is running on your store

The whole transactional and alert set, with review requests and full reach.

  • Everything in the Dispatch package
  • A back-in-stock email to buyers who asked to hear when a product returns
  • A timed review-request email sent a set number of days after the order completes
  • Emails in more than one language, chosen from the WPML or Polylang locale on the order
  • SPF, DKIM and a verified sending domain set up so your mail reaches the inbox
  • Emails wired across your full order history, since you own the WooCommerce database
  • Premium handover notes (PDF) covering every template, rule and sending setting
  • Four rounds of changes once it is running on your store

Several WooCommerce stores under one brand, a multisite network, a headless front end, or transactional volume well past a single shop. Tell us how your store sends mail today and we will price it around that.

Which emails do you need?Required

This sets whether we build for your buyers, for your own team, or for both off the same WooCommerce events.

How many email templates should we build?Required

A template is one message on its own WooCommerce trigger, written and styled around your store.

How should the emails leave?Required

The send layer is what actually pushes each email out; for most stores it costs little or nothing a month.

How far back should the emails reach?Required

New order events fire the moment they land; reaching old orders draws on the history already in your store.

How soon do you need it?Required

Standard holds the timeline your other answers add up to. Pay a little to move up the queue and have your emails firing sooner.

Optional extrasOptional

None of this switches on unless you pick it. Add what your store needs, watch the total move, and take it back off if you change your mind.

06 · the build & getting started

From a short brief to email that fires on its own

You handle a quick online brief, a little setup, and a read-through of the emails at the end.

  1. Step 01

    Brief

    A few written questions online. You list the emails your store sends now, the ones you wish fired, and the tone each should carry.

  2. Step 02

    Read-only API keys

    You generate a read-only consumer key and secret in WooCommerce and point us at the inbox or send service the mail will leave from. A written guide covers each click.

  3. Step 03

    We build

    We hook each order event, write and style the templates in your package, and connect your send layer so mail leaves from your own domain.

  4. Step 04

    We test

    Every message is fired against real orders from your own database and checked for the right content, timing and inbox delivery before you ever see it.

  5. Step 05

    You review

    On this WooCommerce to Email route, you read each email as a buyer would and flag anything to change.

  6. Step 06

    Handover

    A premium PDF that walks through each template and the order event behind it. From there the emails keep firing on their own, inside your WordPress site.

Your handover notes Every trigger, explained Where each email fires from Editing a template safely If a send ever fails Plain English, no jargon PDF Premium handover notes A PDF to keep and share with your team Send health Last email 06:12 · delivered Daily checks · a note if a send fails

How long it takes

Each estimate counts working days once your API keys and send details are in. Need it live sooner?

Signal
5 to 8 working days
Dispatch
8 to 12 working days
Signal Room
13 to 19 working days

What we need from you

  • WooCommerce admin access

    Rights to generate a read-only REST API key and secret, or a small connector plugin you install instead.

  • A from-address to send as

    The address you want mail to come from, and your SMTP or send service if you already have one.

  • Your brand basics

    A logo, your colours and a line or two of voice, so each email reads like you and not like a stock notice.

  • The events that matter

    Which order statuses or stock levels should ping your team, and to which inbox.

07 · trust and ownership

Read-only on your store, and every email is yours

We read the order events that trigger a message; we never write to your store. Mail leaves through your own send layer, under your credentials, and the whole setup lives on your WordPress site.

read-only your domain SPF · DKIM your keys

Read-only API keys

The consumer key and secret only read the order events that trigger an email. They hold no write scope, so your catalogue, pricing and every order stay exactly as you left them.

Only what the email needs

Each WooCommerce message carries just the details it must — a name, an order, a total. Customer data is never handed on anywhere else.

Your sending, your keys

Mail leaves through your own SMTP or send service, on your credentials, so the sending stays firmly under your control, on the WooCommerce to Email route.

Switch us off in a click

Revoke the API key or rotate the send credentials and our access ends that moment, with the emails still yours.

We keep no store of your data

The pipeline reads an order event and fires the email. Nothing about your buyers or their purchases is retained on our end once the message goes out.

Yours to keep, no renewal

The templates and rules live on your own WordPress site and send layer.

08 · verified reviews

What BoldBellows clients say

Verified reviews from business owners who use BoldBellows automations every day, from email and support to sales, data and operations, in the WooCommerce to Email route.

AI Email & Smart Inbox Management

Our inbox used to be chaos. BoldBellows built an AI email system that sorts messages, drafts replies and flags anything urgent.

It learns how we write and gets better every week. We reply faster and no longer miss important messages. It feels like having a personal assistant working around the clock.

Chloe AndersonVerifiedMelbourne, Australia

AI Customer Journey Automation

We wanted a smoother path from first contact to purchase. BoldBellows built an AI system that guides each customer there automatically.

It sends personalized messages, recommends products and follows up at just the right moment. Customer retention has improved dramatically.

Nadia HassanVerifiedCairo, Egypt

AI Chatbot & Customer Support

BoldBellows built an AI support chatbot for our online boutique, and it has changed how we run the business. We used to have two full-time staff answering the same questions all day. Now the AI handles order tracking, product recommendations and even refund requests on its own.

What surprised me most is how natural it sounds. Customers compliment the ‘agent’ without realizing it’s AI. Our support workload dropped by 75% and customer satisfaction went up dramatically.

Maria GonzálezVerifiedMadrid, Spain

AI Workflow Automation for Agencies

Running a digital agency with many clients was overwhelming. BoldBellows built one automation dashboard that tracks tasks, sends updates and creates client reports automatically.

Clients love the transparency and we love the time we get back. Productivity is up, and project delays have dropped to almost zero.

Samuel BoatengVerifiedAccra, Ghana

AI CRM Automation

Our CRM was barely used because updating it by hand was tedious. BoldBellows automated data entry, tagging, segmentation and follow-ups.

Now the CRM is always up to date and our campaigns are far more accurate. It improved our whole sales pipeline.

David KimVerifiedSeoul, South Korea

AI Automation Partner

BoldBellows is hands-down the best AI automation partner we’ve worked with. Their systems are fast, reliable and built around how our business actually works.

Every automation they’ve delivered, from customer service to content, runs flawlessly. We’ve saved time, cut costs and grown faster than we expected.

Kwame MensahVerifiedKumasi, Ghana

AI E-commerce Listings Automation

BoldBellows automated our product listings. The AI writes descriptions, organizes photos and publishes listings across several marketplaces.

It even answers customer questions instantly. Our store looks more professional and sales have noticeably increased.

Pedro LimaVerifiedSão Paulo, Brazil

AI Lead Qualification & Sales Automation

Our sales team wasted hours chasing cold leads. BoldBellows built an AI lead-scoring system that reads behavior, email engagement and buying signals.

It filters out weak leads and sends personalized follow-ups automatically, so our team only talks to people who are ready to buy. Conversions rose 40% in the first month. It paid for itself straight away.

Aisha MohammedVerifiedDubai, UAE

AI Data Entry & Reporting Automation

We used to spend hours collecting data and building weekly reports by hand. BoldBellows automated all of it.

The reports are clean, visual and easy to read, and our managers rely on them for quick decisions. Human error is gone and our numbers are more accurate across the board.

Sarah MüllerVerifiedZurich, Switzerland

The team behind your emails

Your WooCommerce to email build is handled by our automation team, from brief to premium handover notes.

09 · questions

WooCommerce to email questions, answered

Have another question? Add it to your quote request.

Isn't this just WooCommerce's built-in emails?

WooCommerce's own emails are a fine start, but each order status has one basic template, styling is limited to a shared header and footer, there is no alert to your team beyond a new-order notice, and mail often leaves through your host's mailer straight into spam without proper SMTP. We build a message per event in your voice, send from your own domain, and add the staff alerts the stock emails do not cover.

How is this different from Klaviyo or Mailchimp in the WooCommerce to Email route?

This is plain transactional and alert email: order confirmations, completed notices and internal pings, built once and sent from your own address. WooCommerce to Klaviyo automation and WooCommerce to Mailchimp automation are the pages for that.

Can I just do woocommerce to email with Zapier?

A woocommerce to email zapier chain can burn a task on every order and edit, so the bill grows with your sales, and it rarely de-duplicates a re-saved order or gates a completed email on the real status. Our pipeline runs on your own WordPress site and send layer, blocks repeat sends and is fired against real orders.

Which emails can you send, and can you alert my team on the WooCommerce to Email route?

For buyers: order confirmation, processing and completed notices, back-in-stock and a timed review request. For your team: a woocommerce email alert setup for refunds, high-value orders and stock running low, sent to whichever inbox you name.

Do the emails really come from my own address in the WooCommerce to Email route?

Yes. We set up SPF, DKIM and a verified domain so a woocommerce notification email from you lands in the inbox rather than the spam folder, which is where a default WordPress send often ends up.

What if I'd rather have alerts in a chat app in the WooCommerce to Email route?

If your team works in a chat channel instead, an Email message there can be a better fit, and our WooCommerce to Slack automation covers that. This WooCommerce page is for email you own, sent from your own domain.

Will my store data be safe, and does this add a monthly fee in the WooCommerce to Email route?

Our API keys are read-only, so we cannot change orders, products or prices, and each email carries only the details it needs. Mail sends on your own keys, we keep no copy of your data, and you can revoke our access whenever you like. It is a one-off build with no subscription to renew, and everything sits on your own WordPress site.

Can you reach older orders, not just new ones in the WooCommerce to Email route?

New order events fire straight away. Because WooCommerce is self-hosted and you own the database, there is no 60-day cap on what we can read, so a review request or a resend can reach right back through your full order history, whether it sits in legacy order posts or High-Performance Order Storage. You choose how far back when you build your price.

Your next order could send the first one for WooCommerce to Email

WooCommerce to email, live and sending from your domain

Stop shipping WooCommerce's plain notification or renting a platform you do not need. We build your WooCommerce to email automation, fire every message against real orders and hand it over sending from your own address. It is $445 to start, a single payment, and the whole setup is yours.

A headless build, several stores or heavy send volume on the WooCommerce to Email route?